II INTERNATIONAL ONLINE FORUM OF INDUSTRIAL TOURISM PROGRAM
“THE INDUSTRIAL LANDSCAPE AS A TOURISM RESOURCE”
The definitive development of industrialization, which in Euskadi took place since the end of the XIX century, transformed many of our towns and regions in working spaces, factories, of an unstoppable movement of goods, creating a scenic universe with great visual potential.
Still today, and despite the important urban transformations suffered throughout the last 30 years, the own physiognomy of our villages and cities is the direct consequence of such industrialization process.
This way, the industrial landscapes of either urban, mining, port, etc. character, have become themselves resources of great cultural and touristic potential. Landscapes which complement museum and interpretative spaces linked with our industrial past, and which, in addition to being witnesses of Euskadi’s industrial transformation, maintain the memory of the businesses and workers who built them.
Unique landscapes which deserve to be preserved, explained, and spread to the future generations, but also, to the visitors who want to learn our history. For this reason, the II International Forum of Industrial Tourism aims, on the one hand, to delve into its knowledge from a cultural-patrimonial view, and, on the other, to divulge good national and international practices which can serve as a reference for the future development of new projects that reinforce the competitivity and positioning of the product Euskadi’s Industrial Tourism.
(Ekoetxea, hybrid format). September 29.
09:30 – 09:45
INSTITUTIONAL OPENING
09:45 – 10:15
Presentation:
THE INDUSTRIAL LANDSCAPE AS A CULTURAL TOURISM RESOURCE
Gerardo Cueto
Vice-president of TICCIH Spain
10:15 – 10:45
Presentation:
INDUSTRIAL HERITAGE AND LANDSCAPE, KEYS FOR THE SUCCESS OF A SINGULAR TOURISTIC DESTINATION
José Luis Bonilla
CEO Río Tinto Mining Park
10:45 – 11:15
Presentation:
INDUSTRIAL TOURISM IN THE CZECH REPUBLIC
Tomas Raboch
ERIH CZ
11:15 – 11:45
Coffee break
11:45 – 12:15
Presentation:
A UNIQUE TOURISTIC EXPERIENCE
Lilia García Lorenzo
Pozo Sotón (Asturias)
12:15 – 12:45
Presentation:
THE TOURISTIC EXPERIENCE OF THE BLAST FURNACES OF DOLNIVITKOVICE
Petr Koudela
Managing director of Moravian Silesian Tourism and former Dolni Vitkovice CEO
12:45 – 13:15
Presentation:
THE MINES OF TARNOWSKIE GÓRY: UNESCO WORLD HERITAGE
Mr. Mariusz Gasior
Tarnowskie Góry Land Lovers’ Association’s Board member
13:15 – 14:15
Lunch break
14:15 – 15:15
Round table:
1. IS THE CULTURE AND INDUSTRIAL HERITAGE A RESOURCE WITH TOURISTIC POTENTIAL IN EUSKADI?
2. WHAT CAN THE INDUSTRIAL TOURISM PRODUCT CONTRIBUTE TO THE GLOBAL TOURIST OFFER OF THE BASQUE COUNTRY?
3. WHAT ACTIONS DO YOU CONSIDER TO BE CARRIED OUT TO STRENGTHEN THE COMPETIVENESS OF THIS PRODUCT?
Experts’ panel:
Alberto Plata
Añana Salt Valley
Asier Madarieta
Director of Bizkaikoa – DFB
Juanjo Olaizola
Director of the Basque Railway Museum
Amaia Apraiz
AVPIOP-IOHLEE member
Nekane Irusta
Technician of Lea Artibai tourism
Garapen Agentzia
Moderator:
Daniel Solana
Director of Basquetour
15:15 – 15:30
CLOSING CEREMONY AND CONCLUSIONS:
Jesús María García de Cos
Deputy minister of Tourism and Commerce. Basque Government
16:00
Visit:
BASQUE COUNTRY’S MINING MUSEUM